100 million Americans ‘going out’ on New Year’s Eve

The National Restaurant Association (NRA?) published their survey findings estimating that 100 millions Americans plan to celebrate New Years by going out or buying take-out. One of 5 surveyed are planning a night at a restaurant or bar on New Year’s Eve and 22 percent plan on bringing it home.

The NRA’s finding reinforces the phenomenon that regardless of the economic climate, consumers are still standing by the “treat yo self” mantra.

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